Browsing Department of Management by Author "Nabachwa, Sarah"
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Market orientation and performance of the Ugandan textile industry: a case of southern range Nyanza (srn)
Nabachwa, Sarah (Uganda Management Institute, 2011-08)The study examined the relationship between market orientation (customer orientation, competitor orientation and inter-functional coordination) and performance of SRN. The problem was that sales of many of the SRN ...