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Marketing Strategies and Market Performance of M-Sente a Mobile Money Product of Uganda Telecom Ltd
(Universal Journal of Management, 2016)
Purpose- Intrigued by the poor market performance of M-Sente product of Uganda Telecom Limited (UTL), this study examined the relationship between marketing strategies and the market performance of M-Sente, a mobile money ...
Municipalities in Motion: How Clustered Procurement Supports Municipalities Transition into Cities Case Study: USMID Programme in Uganda
(Journal of Logistics Management 2019, 2019)
The purpose of this paper is to define clusters and clustered procurement and critically discuss the role of clustered procurement in the evolution of municipalities to cities. Methods and Methodology– The research adopts ...