Supply Chain Management and Performance of the Telecommunication Sector in Uganda: A case of Mobile Telecommunications Network (MTN) -Uganda

Abstract

This study focused on examining the role supply chain management plays on the performance of telecommunication sector in Uganda taking MTN-Uganda as a case. Despite the research studies conducted on this topic; “supply chain management”, most research agree that studies still under this concept is less theorized. This research study addresses gaps in the available literature by investigating the role supply chain management may play to improved performance of MTN- Uganda as compared to its peers in the region like safaricom of Kenya. The theoretical framework adopted the RBV theory to inform the study, which explored the three Supply chain management dimensions: logistics; supply chain integration and Knowledge management to improve organizational performance. “Qualitative and quantitative approaches was adopted for this study because it was of a shorter period of survey.” and Interview guides and Questionnaires helped data collection from a targeted sample of 194. Whereas data that was qualitative, content and thematic analysis was used and inferential analysis was for quantitative data. The study outcome, “recommended strengthening and enforcement of logistics management in the store network; integration of supply arrangement and management of knowledge in production network to enhance MTN-Uganda performance”. The findings in this study address a frequently asked question; “about the importance of supply chain management to the implementation of organizational performance successfully”. This study contributed both theoretical and practical application in literature.